We like it Yellow

Could you imagine?

Yellow gold, the status symbol of the 80s and 90s, is back in style again!


New jewelry trends show that yellow gold is making a comeback in a serious way.

We will try to investigate the reasons why, after being looked upon as out of fashion for the last 2 decades, it is now taking its revenge.


There are actually a number of good reasons, the main one being that tastes change every decade. One gets definitively annoyed in wearing always the same colours and the same style. Through decades fashion is subject to constant evolution and the phenomenon is affecting jewellery trends just as well.


It is true moreover that yellow gold has been considered the ultimate in luxury ever since the Egyptians and that actresses like Halle Berry, Jennifer Aniston and Olivia Wilde - each a modern-day style icon - have all plumped for a yellow gold engagement ring in recent years. Yellow gold is able to hold white diamonds in the soft embrace of warm-tone-lights thus achieving a very feminine, delicate effect.


And this is great news indeed! Aside from being gold in its purest form, yellow gold is hypoallergenic and is easier to clean than white gold.

The warmth of yellow gold is timeless and classic and will continue to be a mainstay in the jewelry world forever.


It is true when thinking of yellow jewels you don't have to imagine the massive gold chains in the pure 80s style anymore. Yellow gold can be adapted to new tendencies and design. Just like in these pieces chosen for you from the latest collections of BRUSI where yellow gold is combined with diamonds and precious gemstones in a perfectly balanced way.